» Tue May 15, 2012 3:21 am
No, you don't "get it".
Developing the game involves over 100 developers, as others have stated. A fair few probably have wages which are paid, but the ones at the top? They make no money until the game has been completed and sold. At least, this is my understanding. Development began five years ago, and went into full swing three years ago.
This includes plot writers, dialogue writers, concept artists, animators, coders, game testers, level designers, and a heap of other jobs I have no idea about.
There are also voice actors who must be hired. And paid for their work.
Hardware and software need to be purchased. The game needs to be licensed for release on PS3 and X-Box 360.
Once the game is completed, it has to be manufactured. A technical writer must be hired to write the manual. Discs, cases, covers and the manuals have to then be produced.
Advertising needs to be paid for. This game had a live-action ad, a pretty powerful tool. Assuming this was a low budget production, a set designer, director, actors, costume and make-up designers (as well as the costumes), special effects guys, a video editor, a sound mixer, catering, DoPs (As well as their cameras) a unit runner, and some other crew members to do lighting and hold boom sticks need to be hired. Folly also then needs to be taken care of.
Print advertising as well needs to be sorted out, and someone needs to cut together all the clips on the website and released to the public. Press releases, and a website (which doesn't get any revenue) need to be looked after.
Then, the stores need to purchase the game. In order to pay for their overheads - which include rent, staff and an electricity bill - as well as still make any sort of profit will then need to up the price.
And it all only costs you $60.