Multiplayer with cinematics. I recognized this before the game came out. Everyone else should have too. Your choices are pay attention or get overexcited. You made your choice.
It was pretty obvious, wasn't it?
I mean, they DID try to play up the story, but what we were shown was a fairly flimsy "go here, do this" plot - they did a better job than some shooters do though. And the storyline is definitely more coherent than Mortal Kombat ever got.