I've just seen the Skyrim ad on the telly and it's made my blood boil! How are they allowed to get away with advertising a game that is clearly not what it says on the tin. It proves that Bethesda have no integrity whatsoever because if they did, why the hell would they continue to push a broken game (at least postpone the ads till a satisfactory patch is released.) Surely this is false advertising, they clearly know there are major, major issues with the game but i honestly believe that they either have no intention of fixing them or have no clue of how to do so as indicated by no acknowledgement of the continuing game destroying frame rate problems in their latest statement regarding the upcoming patch. Winner of 25 awards the ad said.........one must be winner of the most laggiest (is that a word!) game award, another for most heartbreaking game award (and not in a good way).
FHM and The Guardian are shown in the ad, giving the game 10/10, they should also be ashamed of not only initially making a grave error in their ratings but also in not re-evaluating their scores and getting their reviews taken off the ad as it surely reflects bad on them as well. Bethesdas strategy must be to ramp up the advertising campaign and con as many people as possible before word gets out, pure deceipt. Fair play to Playstation mag for giving an honest review of 7/10, they should stick that on the bloody ad!