CD Projekt RED’s Konrad Tomaszkiewicz explained why gamers shouldn’t be paying for post-release digital content, given their bite sized nature,
Of course, not all DLC is "bite sized". Yeah, at one end there's the ever famous Horse Armor..... but at the other end, there's Borderlands'
The Secret Armory of General Knoxx, a crazy value at just $10.
(Also, the general concept of "your Product A was wildly successful, therefore you should give me any additional expansions to Product A for free" is crazy. On that theory, a 5-million-seller CD should entitle you to more music from the artist. Or The Avengers making a billion $ should just give everyone with a ticket a copy of the DVD. Or, hey - to take an example from RC cars, a hobby I've been dragged back into lately - if that RC car kit is wildly successful, they should just let people have improved "tune-up" parts for free, right?

)
These things take resources to make - computers, office expenses, salaries, servers to offer downloads, etc. Unless you buy something with an explicitly-spelled-out (and likely charged for, or accounted for in the original price) post-purchase contract, they don't owe you anything. Perhaps this is contamination from all the people who play MMOs these days? Expecting "free content updates" for things that have no reason to give them? (Ignoring the part where MMOs pay for that "free content" by charging monthly fees or "cash shop" prices for them. So they're not actually free.)
This is one thing I dislike, yes - although (on PC) one can just keep Steam offline.
Assuming (as I may have mentioned in other places) that you don't use Steam for anything else. (personally, I've got about 2 dozen games, 90%+ of them Valve games or things gotten super cheap during sales. Some with online components.)
But, yeah.... the fact that turning off "automatic updates" doesn't actually turn them off.......
