» Fri Jan 18, 2013 1:18 am
http://elderscrollsonline.com/en/game-guide/the-alliance-war
Ah, apparently the highest-ranking player of the Alliance that has taken the Imperial City will be crowned Emperor until another faction takes over (and possibly another player achieves a higher ranks) and the Emperor get's bonus' etc in battle.
I was also going to ask will there be an emperor per server shard, but i believe PVP brings everyone into the same shard..