There was a midnight release for Call of Duty MW3 and the pre-order count was way lower then when they expected in store based on past Modern Warfare games but they did midnight release anyway in all of the 3 stores.
It good to see some stores are doing a midnight release "Midnight Launch At London Oxford Street Store! Get there early because the first few people to join the queue will receive a treat!"
Just wish more stores were doing something like this not just the Oxford street store. I may be wrong but its the only one I have seen advertised on there website.
I really enjoy midnight releases. The excitement in the line just praying for the clock to hit 12 and driving home like a maniac with my friends always tops waiting for a post man I feel.