I read in a thread and many people had never played a MMO before and said they are getting this because its TES.
No problem in doing so, but I can see alot of dissapointed players with this game because its not what they thought it is.
The thing is... ESO is a MMO and there is no deniying in that. BUT the developers are trying to make it more like oblivion/skyrim
So just dont expect this to be Skyrim with multiplayer.