I have a big hope for this game because it is using a system very similiar to DAOC. Its making the PVP effect your PVE. So in that sense what happens in Cyrodiil (PVP) is always important to you, even if you are in a PVE dungone in a far away zone. Those bonuses you get from holding onto the keeps in your lands and even the enemie's keeps carry over to you. The Elder Scrolls in your Temples give big bonuses and are big prizes for enemy alliances. This pushes the sense that you always should be ready for the unknown. Always be ready to stop what your doing and head to Cyrodiil to protect your Elder Scrolls should the enemy actually try to take one. Now i know this might only be fustrating to a pure PVE style player but this aspect of having your lands in danger to enemy players causes your side to have a very strong community and alliance pride. Defending your lands from enemy players makes you feel like you are fighting for something much bigger than yourself. Its almost like you feel that you are building and leveling a character so you can protect what is yours and fight for your alliance. you also feel like you are protecting your fellow alliance members or even protectng people who could not protect themselves. Another big factor is that nothing on the Cyrodiil map resets. what you do stands until enemy players take action to change it. This also gives a huge sense of accomlishment and importanance. Games like GW2 did not have this because they reset the map and keep PVP and PVE seperate. Also since the map does not reset there is never the case of people not trying because "it will just reset tomorrow"
Its very hard to explain things that happened in DAOC to people who did not play it. It was like it added a purpose to your character besides all the regular stuff you could do in any MMO game. It was like you were just apart of something much bigger, even much bigger than your guild. And the unknown of what could happen that night. the enemy alliances could do stuff that would completely change what plans you had. And the sense of accomplishment when you were succesful was huge.