After seeing the first screens and info on this game, it looks like I can conclude that this game looks just like any other mmo. And this is not really a rant about that at all.
This is more of a rant on this whole mmo concepts. WHY does an mmo HAVE to look and play like WoW? This is the one reason I don't play mmo's. Because I think it aesthetically looks like crap. And that's why I love TES, because it's singe player, first person and most of all, it's got a unique feel that nobody seems to be able to copy. I've never even played an mmo, not because I don't like playing with other people.
It's just that it looks like crap. GUI's are horrible, animations are stiff as [censored], and in general they look like they completely lack any art direction and vision.
I'm pretty sure that if Zenimax have had Todd Howard and the actual TES team to watch over the project, and kept it TES, it could have been amazing. This could have changed mmo's forever. But instead we get this.. A game with no vision, no art direction and aims to please the "masses". What they should have learned is that an mmo doesn't HAVE to look and play like WoW..