Last I checked, though, business-focused IT workers were favored over those with certs, something about considering business degree holders being able to understand the business practice better and get IT better communicating and delivering on that end. Someone with a good management and workflow background would probably be a pretty high picking choice by many employers.
This seems to be true.
I'm 10 months into a very successful placement year, providing IT support/consultancy for a small business (around 80 employees spread across 4 offices). My technical skills aren't the greatest (Though I do get by...) but I've got a good grounding in business and I'm probably a better communicator than a 'traditional' IT tech. I had to interview for the position against 15 other university undergraduates and I'm pretty sure I wasn't picked for my outstanding technical ability...
I have 1 certificate, CompTIA+, that I got as a by-product of a 1st year Computer Technology class in University.
Anyone looking to get into IT, I'd whole heartedly recommend any sort of hands on experience you can get. I feel like taking this placement year has greatly increased my chances of getting a job when I leave university, it's really brought me on leaps and bounds - both technically and as a person, so to speak.