Bethesda marketing bias towards Skyrim or whateverelse

Post » Mon Sep 26, 2011 3:49 am

Seriously what's with Rage marketing - the game comes in a week and people aren't talking much in forums. What's with NO PC marketing at all. Where's Traditional marketing. not just TVspots that only air on american TV an nowhere else.


People are lazy and not all know about the modding tools and dev-console. Rage always had console marketing that's why it's being seen that way - newcommers are skeptic about pretty much everything except everyone agrees it looks good. but still this fallout and borderlands comparison plague is around.

What a competition this year - this game has to stand out. And you know the stupid people never get those intervews - they have to see that. And trailers just keep showing the name and nothing else about the game. Is this to keep spoilers down ?


Since GOW3 came out - zero marketing. Why GOW3 is only Xstinking360 --- there's PC an PS3 too you know ? haven't you heard of those.

Where are hardware deals ?
Where are forum giveaways ?
Where are 10 things i can't think of right now.


This game doesn't deserve a dumbed down community playing it with no appreciation or experience - and then i will have to listen to those attitudes complaining about things they have no idea about. It just feels bethesda is targeting 13 olds.


Ofcourse this thread is not complete without mentionign the mother of all BS: The infamous PRE-ORDER ONLY RETAILER-EXCLUSIVE BONUS ITEMS THAT AFFECT GAMEPLAY ::: Double barreled shotgun ...etc

This is purely marketing thing and i hate this [censored] - it's for kids - only 11 year olds would want these kind of things to win them over to buy a copy. It RUINS the feel for everyone else who cannot reach that retailer and lives FAR away from UK and US.

This just feels it's one of those modern warfail marketings ... and the stuff EA pushed on BF3 to attract noobs- but the hardcoe BF3 community was able to successfuly protest (reddit's servers crashed from traffic overload)


What a great game and what half-baked marketing from bethesda - im glad ID's doing it's own thing with their guys.

One thing is for certain - there is a HECK of more SKAYRIM stuff than Rage. Is Steam[censored]s the reason for these kind of marketing , their stupid TOS.
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Connie Thomas
 
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Post » Sun Sep 25, 2011 11:09 pm

I read this post 3 times and I still have no idea what it's about.
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Lynette Wilson
 
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Post » Mon Sep 26, 2011 5:51 am

This is almost certainly in the wrong forum.

If people here cared about Rage, they'd be haunting the Rage forum.
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NeverStopThe
 
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Post » Sun Sep 25, 2011 11:04 pm

First time I hear "Rage" thing.
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Benjamin Holz
 
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Post » Sun Sep 25, 2011 7:21 pm

Bethesda is publishing it, and altogether, this post made no [censored] sense whatsoever.
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bimsy
 
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Post » Mon Sep 26, 2011 3:49 am

Seriously what's with Rage marketing - the game comes in a week and people aren't talking much in forums. What's with NO PC marketing at all. Where's Traditional marketing. not just TVspots that only air on american TV an nowhere else.


People are lazy and not all know about the modding tools and dev-console. Rage always had console marketing that's why it's being seen that way - newcommers are skeptic about pretty much everything except everyone agrees it looks good. but still this fallout and borderlands comparison plague is around.

What a competition this year - this game has to stand out. And you know the stupid people never get those intervews - they have to see that. And trailers just keep showing the name and nothing else about the game. Is this to keep spoilers down ?


Since GOW3 came out - zero marketing. Why GOW3 is only Xstinking360 --- there's PC an PS3 too you know ? haven't you heard of those.

Where are hardware deals ?
Where are forum giveaways ?
Where are 10 things i can't think of right now.


This game doesn't deserve a dumbed down kid's with no appreciation playing it - and then i will have to listen to those attitudes complaining about things they have no idea about.

People don't speak about Rage here because this is not the Rage thread...

maybe look over there, and you'll see it?
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Jordan Moreno
 
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Post » Mon Sep 26, 2011 7:32 am

Well first off GOW 3 is owned by microsoft and WILL be on PC. Rage just isn't as popular as skyrim.
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Tammie Flint
 
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Post » Sun Sep 25, 2011 6:44 pm

I think you missed the sign where it said "Rage Forum That Way -->"
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Laura Samson
 
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Post » Mon Sep 26, 2011 12:48 am

I think he came here because nobody was in the Rage threads, which is his point.

:(

If it makes you feel any better, I've been interested in the Elder Scrolls since '08.
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Amiee Kent
 
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Post » Sun Sep 25, 2011 6:06 pm

Holy grammar Batman!
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Harry Hearing
 
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Post » Sun Sep 25, 2011 7:26 pm

people aren't talking much in forums.

I can tell you why there not talking about it in these forums.
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gandalf
 
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Post » Sun Sep 25, 2011 9:26 pm

What's rage?

heh, just trying to make your point more valid. However, I don't really know if this should be in the Skyrim section. There's a community discussion section and a rage section (probably), where it fits better, don't you agree?
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Carys
 
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Post » Mon Sep 26, 2011 6:48 am

Wait let me explain ... just don't lock topic. I wouldn't post without reason.
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Megan Stabler
 
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Post » Mon Sep 26, 2011 5:58 am

First time I hear "Rage" thing.


As expected there will be someone. Rage is a new IP from ID Software - it's on the bottom of Bethesda Forums. Quite a weird place to put a game that's 1 week from release.

Well first off GOW 3 is owned by microsoft and WILL be on PC. Rage just isn't as popular as skyrim.


It's owned by Epic Games not microsoft. No idea GOW3 will be on pc - no marketing - see my point - only console marketing everywhere.

My point is - Bethesda marketing should focus on new IP like RAGE (that needs an extra boost) - instead of pumping out Skyrim all the time. (which is weeks from release)

I think you missed the sign where it said "Rage Forum That Way -->"


You see my point - Rage forum is on the bottom - for a new IP that's a bad placement - why is DOOM and QUAKE and EVERYTHING else above Rage.

Holy grammar Batman!


Im not english guy - and type very fast


What's rage?heh, just trying to make your point more valid. However, I don't really know if this should be in the Skyrim section. There's a community discussion section and a rage section (probably), where it fits better, don't you agree?


No - there is very little that bethesda SEES in those forums. I want this problem to be clear and noticable.

The point is ofcourse they see - but the time it takes - 1 week till release there is not time to wait for a mod to fetch the feedback to the community manager and then to the devs or who's doing marketing.



Just move the RAGE forum up the list bethesda - it's on the freaking bottom ! Obviously you see some guys that never heard the word "Rage".

For those that don't know. ID Software is an independent development studio inside Zenimax that is soon releasing Rage.


Why this thread is here is - that we feel that Bethesda marketing focuses more on Skyrim than Rage and it shows. Failed Strategy - you should always help the struggling IPs at the start - the established IP doesn't need even more focus or they're just playing greedy.

See my point: Skyrim releases in 5-6 weeks while Rage in 1 week. They should put all hands on deck for Rage - stop Skyrim placement in Magazines and rather put room for RAGE.
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Skivs
 
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Post » Sun Sep 25, 2011 6:07 pm

Wait let me explain ... just don't lock topic. I wouldn't post without reason.


The bald ugly hobbit lies!!! It wants to take our Skyrim, Precious! But we won't let's it! No, We won't!


lol, Just joking. :goodjob:
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gandalf
 
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Post » Mon Sep 26, 2011 4:31 am

Fine - got moved - it still makes perfect sense. You don't keep something fail for the other to take all glory when both are your's to care.
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Jessie Butterfield
 
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Post » Mon Sep 26, 2011 7:39 am

lol. I see where you're getting at.
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Steve Smith
 
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Post » Mon Sep 26, 2011 7:34 am

lol. I see where you're getting at.


well hey, skyrim was just the most popular forum, i have nothing against it
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OTTO
 
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Post » Mon Sep 26, 2011 7:51 am

I think that Rage's marketing could be better too,but I don't agree that Skyrim gets more than Rage,at least from Bethesda's side.

If I remember correct,the total number of videos released for Rage are more than the number of videos released for Skyrim.
But Skyrim DOES get more attention by sites and magazines,but you also have to take in mind that Skyrim is a part of an already known series/franchise while Rage isn't. People who liked previous TES games are expecting to see Skyrim,and that's a huge factor as to why Skyrim gets more attention.

Rage is a new i.p.,and people haven't played another game of this ip to have some pre-estabilished care about it.

And to tell you my personal opinion,if Rage wasn't made by id Software I wouldn't care at all about it.
And seems that other people share the same opinon as me,because the main promo slogan of Rage is "From the makers of Doom and Quake". There have been many other games lately that fuse FPS with RPG gameplay mechanics and are set in a post-apocalyptic world,and people have played Fallout 3 and New Vegas,the S.T.A.L.K.E.R series etc...
My point is that both the mix of FPS and RPG elements,and the setting of the wasteland with the story that "Something happened and turned cities to deserted places with mutants",are nothing new,and thus they can't really capture the interest of many gamers,by their own.

Regarding the marketing strategy,I think that the problem is that it concentrates too much on technical issues the average costumer doesn't care about.
I see that what most people talk about when they talk about Rage,is about its engine and its power.
In the keynote of QuakeCon 2011,John spend about 1 and a half hours talking about how the engine works on modern computers and consoles,but nothing was said at all about the gameplay,story,and things that the average costumer would care about.
Sure,it fascinated people that spend much of their time with tech like geeks and other programmers,but the simple gamer who knows nothing about tech and doesn't even care about it had nothing interesting to hear about Rage. :spotted owl:

Right now I see that people who expect Rage are either programmers, or id Software fans that are playing id games since Wolfenstein 3d and Doom. IMO Bethesda should change its marketing strategy for Rage,to make the game appeal to the average gamer that doesn't even care what megatextures and virtual texturing are.
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