I don't get why people get so upset about this. It's pretty simple really. You try having a "PC" that's over 5 years old without any hardware updates, is stuck to an incredibly restrictive "OS" that only lets you do certain things, and has tons of added fees. Really the only point relevant is that the system is 5 years old (the rest is just complaining about consoles), 5 years in tech terms is huge. It doesn't surprise me at all that this is happening, especially since this is the period of phasing between the current and next generation of consoles. The hardware is being pushed to its peak, and its about optimization. The fact is the PC can be optimized better and handle more because it is more powerful.
If this is complaining about graphics, this is a nonissue, because most PC games have superior graphics to their console counterparts. However, if this is about features, like only 24 player multiplayer on consoles compared to the 64 on PC, then this is the fault of the console for having old hardware. Battlefield 2 had large maps, jets, and 64 player maps. If they want to make Battlefield 3 with the same standards, they have to go for the PC, because doing otherwise would just be Bad Company 3 (an okay mash up of console sensibilities with PC inspired execution).
Don't hate the developer, hate the console. Or don't use a console, because PC is basically superior (from a hardware standpoint).
My PC (Specs in Sig) cost me around $600. I won't have to upgrade for a couple years. If you buy a console for lets say $300 you will still need to buy a PC too so the cost tends to even it self out. I don't know where this stereotype of "PC Gaming is so expensive" comes from, sure maybe if you're keeping on the bleeding edge of things but very few people actually do that.
People give many different prices for their computers, and I think this puts people off to the thought. You can buy a decent multimedia gaming PC for less than a grand USD easily, that will be future proof for most, or all, of the console lifespan (with the only likely upgrade being a video card, for $100-200 and thats it). Enthusiasts, or people with too much money and not enough brains, will give out ridiculous numbers well over a grand and this might make console gamers think that all PC users are rich, elitist, and willing to pay the absurd premium to play on PC. Pc gaming is much cheaper than most think, and when you factor in the amount of money you save on things like XBL, DLC, and other "premium" services on the consoles, as well as the utility increase from having a well kept PC it seems almost no contest. I've spent way less on my PC in the last 5 years compared to my Xbox (2 rather, since the first RRoD <_< ).