So here's the details as much as I understand...
Everything worked great, so I decided to break it...
First I un-installed and deleted all mods through NMM, then NMM itself...
Then I removed Skyrim from the folders on my computer along with the remove option from Steam...
It appeared everything Skyrim was gone from my computer (I just bought and built this rig maybe 3 weeks ago and haven't really done anything on it but Skyrim)
When I re-install Skyrim either from disk or download it acts fine, says complete, but the launcher still only says "install" instead of play... and when I click on that it just cycles back to the launcher...
I'm lost... and will never delete this game again if I can get it working again!
Any and all help appreciated! I can only keep my eyes open for another hour so if you have advice or need more info I promise I'll respond/follow through in the AM if not tonight!
