Yeah, the devs were definitely very frank about pointing out their heterosixuality when they selected NPCs that heterosixual female PCs should marry. A wide range of overweight, ugly, hairy, obnoxious, balding, drunk, nerdy, old, or just plain ugly males to chose from. A nice representation of RL males, in other words, pointing out that a wonderful semi-godlike female hero should want to marry people like that.
Noticing this pattern, I had my female Khajiit marry Ysolda (connection to the Khajiit caravans, plus drug trafficking!), and I'm just teasing all the horny NPCs now on my female Redguard by wielding the amulet of Mara and ignoring their requests - I want to see what other horrors the devs thought to be fancy options for marriage this time.
While I agree that there wasn't much in options for males, as many of the choice looked to be 50+ and utterly unkempt, I found Wilhelm to be pretty handsome. Maybe you like men with pompy, voluminous feminine full heads of hair, but I don't mind a receding line.
Jason Statham, Vin Diesel, pretty damn attractive and masculine guys with receding hairlines/bald heads. With men it's about how they groom what hair they have. It's definitely a cardinal sin to have long hair if your hair is thinning and brittle, and you don't have enough hair volume -- it looks ratty and basemant nerd-like. But a smart guy will groom his hair proportionately short relative to his hairline and he'll still manage to look masculine and sixy so long as he works on his body, since for men it's more the body and face than the hair that makes or break attractiveness.
Gay guys like masculine next door guys and lumberjacks to a degree where metrosixual and twink-like romance novel figures such as Taylor Lautner don't appeal in the slightest, so it's a case of not having a one size fits all for non-heterosixuals.
There's also just an issue with the game having TERRIBLE hair textures. All hairstyles, particularly male, look horribly brittle and broom-like. I went with my character as bald since all the hair options were just plain ugly in texture and style. Doesn't need to be polished, blowdried sleek hair, but they could've put in some more effort into hair texturing and resolution/tech. All hairs look horribly stiff and with little resolution.
You'll also note that the male players are very barrel chested and have no ass whatsoever; the legs are pretty skinny instead of meaty/chunky. Still, you can make a passably attractive character. TES certainly needs to do an overhaul on character creation for the next game, because there's no point in having so many sliders if none of the options actually give a chance at aesthetically pleasing characters.
I'm still delighted to have my Archmage come to Hjerim and have his handsome Wilhem greet him with "love" and "dear". Perhaps there's still subconscious bias to character design, but at least Skyrim confers people like me with the dignity that the real world denies me. And I am grateful to Bestheda for that.