I don't understand. Why would they "show it in the brightest light" as "advertisemant" if they weren't being bribed? You later say that you never said the word bribe, so what cause would IGN have to do this then? How does IGN benefit (from promoting a dev's game, when apparantly the game didn't deserve it)? After all, they are staking their reputations on it; surely they wouldn't do it on a whim. Why would they rate a Square Enix game highly, just because it is a big dev? How would they benefit from that?
I
suspect the reason IGN show the bigihtest aspects of the game and advertise it, the review itself is a form of advertisemant and influences some peoples desicions, is for the hope they can get to do it again with the next game coming from a certain company. Buddying up with as many companies as possible is a good way to get recognised and all they really need to do is realse a good review or two and they can get access to more titles before the release date.
So IGN make a review for a game giving it a high rating, they get noticed by the company, IGN then gets another game to review, creates a loop where they are profitting.
They benefit from this as their name could appear on the boxes / they get income from it, their name (IGN) is highlighted throughout the gaming community as a place to go. How are they not benefiting is a better question?
The games company is then selling more games thanks to IGN's good reviews as people are falsely lead to buy a game that was never worth the review/rating it got.
Not good. What they say, and who says it matters. You are pretending that IGN claims to be the end all, be all objective source for numerical gaming evaluation, and then you **** on them for making such a claim, but that isn't what they claim at all. You don't like them because you think that they think their numbers are important, but they think their numbers are the least important aspect of their reviews. They admit that people have different opinions, and they are just trying to inform you about the game, which is primarily done in the text of their review, not in any number. I'd estimate 70% of their editors have wished that they could do away with the numbers, but that's all people (people like yourself, as you've admitted) look at, so they have to use the numerical ratings just to get you to open up the page; there hope is that you'll read a word or two while scrolling down to the bottom (but again, you don't care about them, least of all what they actually want to say to you).
I don't care for their reviews, because I don't like their reviews, I have read previous reviews that based my opinions of the rest, I wouldn't blindly just not read it for the sake of not reading it.
The numbers, the reason I used them is because those are supposed to depict a simple image of the game 10 - thumbs up get it its awesome, 1 - it svcks don't waste your time. But if their rating nearly everything 7+, are they truely believeing that games worth that 7+ rating or or just doing it as a way to gain access to more pre-released software.