What do you mean they bank on it? When there running Sales like BF4 for $19.99 All 3 Bioshock for $14.99, Tomb Raider for $9.99 I don't have any problems picking them up. I almost never pay full price for a game on PC. Right now my backlog is good enough to last me most of the year. And when they have another sale I will pick some more games up. In today's economy I always try and save when ever I can.