did not do so well.
does not surprise me because the massive advertising budget pretty much was a complete waste of every cent. why? i have seen advertisemants for this movie for over 5 months and all i know is that there are aliens and apparently some one named john carter, and i had to see several advertisemants to even see the alien part.
I think they tried to put the cart before the horse by promoting the movie simply as JOHN CARTER and nothing else. the plot is apparently some guy from the civil war gets teleported to mars to fight aliens, perhaps more people would have gone to see the movie if they even knew that much.
I cant really remember any other advertising campaign that has failed so miserably relative to the size of its budget.
Any one else think that too many movies are advertised with out presenting any actual information about the movie?