» Tue May 15, 2012 2:54 am
The reason WoW is so popular is because it IS the cookie-cutter fantasy formula that caters to most playstyles. Think of any staple of the fantasy genre: Orcs, Dragons, Magic, Good Vs. Evil, Wildly variant biomes, fantastical races from every conceivable cultural mythos, it just has everything.
By the very nature of TESO being (for the most part) faithful to the lore of TES, it cannot accomplish this. Playing as a tiny little gnome with a huge sword riding around on a giant dragon being tailed by a baby hippogryph is not an experience anyone is going to see in TESO, it doesn't fit the lore in any way, shape, or form. How do you cater to the player who wants to play a pretty little night elf and collect pets in her anime-esque environment by handing her Skyrim?
You just can't hope to svck out every player from an MMO that caters to such a divisive playerbase as WoW does, instead you need to focus on building the best possible game for the demographics that your IP already caters to.