People still don't seem to understand a smart business move as a company. It just boggles my mind of the ignorance some people show and lack of understanding a business world. I could give a 10 page paper on how smart this deal is as a company but it wouldn't recieve any intelligent feedback or responses.....
You and me both. Either your business makes enough money to holdover a nice chunk in retained earnings at year end, or it's not viable. If it's not viable, it doesn't matter what the consumer wants. Um... Twinkies? Wonder Bread? Okay, sometimes there are other factors at play, like overhead, but you know what I mean.
I'm actually an economics major.
I'm not saying it is a bad move, monetarily wise, but there's a thing called good will.
If you continually piss of your base they will leave....
They can't shuffle in enough new consumers to make up for their continual loss if they keep up this sort of quality/customer relations.
It would have been a better move on Bethesda's part to reject the deal; sure it seems like a lot up front, but if everyone quits playing your games Microsoft won't pay you anymore.
Huh? You turn down a deal because of an issue that will be a complete non-issue in 30 days? Seriously? No, you take that incredibly sweet Holiday Bonus and, if you're smart, you distro a good portion of it to the employees who made it possible. THEN, since you've already announced "more to come", you take a nice little "freebie" pack, maybe something with weapons and/or armor and/or NPCs and/or Radiant Questing, and you distro it post-wait period to all customers as a "thank you for a great year and for being such good sports, we appreciate you" kind of thing. THAT'S smart business, especially if it's even moderately more than a "new clothes" DLC that people actually pay for in other games.